Art direction, animation,
Create a feature-rich wayfinding app for logistics workers in the FMCG sector to facilitate the use of Caltex's National Truck Network. Ensure functionality, high standard of usability, and create opportunities for the Caltex brand to express itself.
CD - Jonathan Pease PR - Ann Luu
Caltex’s National Truck Network is a series of service stations specifically outfitted to serve long haulers, especially those travelling interstate. Caltex saw that the NTN wasn’t optimally served by the wayfinding apps already being used by logistics partners, and comissioned Tongue to create an alternative.
Besides the UI, I was also responsible for creating an ingame app featuring original characters and animation created specifically for the app, then implementing the design in collaboration with developers.